Attention strength and powerlifting coaches
Learn the system that’s built the world’s best powerlifter and grown ZeroW to 1500+ clients
Be mentored by the coach of the strongest lifters in the world. Learn a proven system that has scaled our 11 gyms and is used by hundreds of coaches around the world.
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What you’ll get
A complete coaching system
Pre-recorded materials and live weekly education sessions.
- Learn the core principles of technique and programming that you’ll need to bullet-proof your coaching.
- Learn exactly how to cue and problem solve SBD, using video analysis of lifters that you’ll submit.
- Learn program design for every phase of programming.
- Learn business systems to ensure that your amazing coaching product actually makes you some money.
- Learn what it takes to coach powerlifters to every level, from beginner to the elite, in every aspect, including mindset, game-day strategy, the role of equipment, fatigue and recovery, weight cuts, and common injuries and setbacks.
6 months of weekly mentoring
From one of the world’s best powerlifting coaches. We spread the program over 6 months to make sure you have ongoing support as you implement changes to your coaching. You can’t learn everything you need about coaching in a weekend seminar. We want to make sure you get your money’s worth.
A community of coaches
Ongoing peer support. You’ll be able to ask questions and workshop ideas outside of the official teaching environment. You’ll also have access to recordings of the mentoring calls and pre-recorded materials.
Reviews
Here’s what others have said
"This course provided an elegant and systematic way of coaching technique that's taken my coaching to the next level. I now have more confidence and clarity which is enabling me to provide a better service to all my lifters and clients."
I'm so much more confident in my coaching now. Being able to pick up more lift breakdowns and explain them better to athletes has been a game changer. Absolutely loved this course! Highly recommend 🙌
Understanding the 3 principles of each lift and learning different programming modalities like RPE, RIR and percentage-based programming has given me so much more confidence. Great course overall 👏👏
Course was worth its weight in gold. The coaching fundamentals transfer across everything — it's helped me grow my profession and career. Simplicity, consistency and good communication are the most desirable fundamentals of a good coach, and this course nails all of them.
This course is for coaches that want better results, more money for time and a consistent product. Being able to take on more clients while delivering a more refined service has been massive.
"These principles can be applied to any sort of training, not just powerlifting. The course reignited my passion and helped me communicate my knowledge so much better. I'd highly recommend it to anyone."
Learning the intricacies of programming for powerlifting, especially peaking for a meet, was extremely helpful. I haven't done a course so in depth. It gave me a clear system for teaching the main lifts and identifying technique breakdowns quickly and confidently.
Learning from the best in the business. The 3 rules of powerlifting helped me streamline my coaching completely. Very grateful to have been a part of the course.
Since doing the course, my conversion rate from technique sessions has pretty much been 100%. I didn't expect to learn as much as I did — certain modules I didn't expect to take much from ended up being the most valuable. Brilliant investment 🏆
"This course has actually changed my life for the better. Over 6 months I gained so much confidence in my ability to coach. I was originally hesitant to even consider coaching, but the ZeroW system works — and it works very well. It's not just for powerlifters!"
Before this course I only knew the basics around the 3 lifts. Now I'm a confident coach who can think quickly, make changes, and I'm confident to hold our price point. Learning the 3 rules and how to break down each lift means I get to go away and put all my learnings into practice. Can't thank you enough 🙏
Thomas is a great teacher who delivered the information in such an enjoyable way. I gained a wealth of knowledge on coaching, technique, injuries and communication. Using skills I've learnt daily — keeping it simple while cueing exercises.
"A much deeper understanding of the 3 lifts, how to diagnose issues, and methods to improve a lifter's technical ability. The video analysis sections with different examples and breakdowns were really useful. It's given me the confidence to structure an athlete's training and give useful feedback."
As a physiotherapist, I now teach squat and deadlift fundamentals using simpler language but achieving much better outcomes. The problem-solving modules using real lifters as case studies were fascinating. I'd recommend it to any coach or physio with an interest in lifting.
Breaking things down and simplifying coaching cues — getting rid of all the noise from countless other methodologies. Info is easy to soak up and calls are chilled. Thank you for creating something like this for coaches 👊
"Just can't thank you enough. You really know how to teach people. The confidence and better understanding of how to articulate what you want someone to do has been invaluable. Everyone is challenged in some way."
Gained 5-6 new clients because of way better coaching. Problem solving squat, bench and deadlift has been the biggest takeaway. Learning from the best. Was an honour.
This course has been beyond brilliant. Learning how to help athletes with technique, programming and game day coaching — the way it's been presented is incredible. Thank you Thomas and Jordan 🤙
Well laid out and easy to catch up on everything even when life gets busy. More confidence in pushing the athletes I coach. Love the team 💙
It's given me the confidence to step outside my comfort zone and help my athletes more. Cannot fault it — it was brilliant!
"Understanding the 3 principles of each lift and creating a framework for coaching and programming has been massive. I really enjoyed how in-depth the course was — it covered everything you'd want and more. Having the community each week on the call was really nice too."
VERY IN-DEPTH TECHNICAL APPROACH. Being able to spot the differences and weaknesses in technique has already shifted my views on some powerlifting principles — and it's changed my clients' results.
My coaching is now focused on root causes of technical breakdowns rather than bandaid statements that don't work long term. I'm much more confident in the service I provide and gain results faster for my clients. Having a system doesn't need to be black and white — you learn to problem solve for yourself.
It's streamlined the way we provide programming and feedback. The systems to assess technique and apply the tiered approach to accessories have been a game changer for us.
"Knowledge without the BS. This course has been set up with simplicity as the base for all the knowledge you'll ever need. Great for team development, business pointers and athletes of any level. Between Jordan, Thomas and the ZeroW team — smooth, simple and easy to understand."
Your teacher
Thomas Lilley
Founder of ZeroW
I created ZeroW to help others find a greater purpose through strength. I started coaching in 2012 and quickly learned that I had to figure things out on my own. Being fascinated with problem-solving human movement, I quickly became really good at making people strong. In 2018, I began mentoring other coaches, which allowed me to systemise my methodology, and expand from 1 gym to 11 gyms between 2020 and 2026.
As of 2026, ZeroW has 11 gyms in 3 countries, an equipment company making world-class powerlifting equipment, over 1500 satisfied clients, and coaches some of the best lifters on the planet.
My achievements as a coach
Podcasts
Frequently asked questions
- Legacy is a blend of a course and a mentorship. It runs over 6 months, but the actual time commitment is only about an hour a week. We have a weekly live call which builds on pre-recorded material. All calls are recorded so you never fall behind. The reason we spread it out is so you can take the information you’re learning, apply it, and come to the group with questions or issues that we can workshop. Nothing is worse than spending a bunch of money on a weekend seminar and only learning one thing and not being able to ask questions later when you need. This style fixes that issue!
- Literally everything you need to be a world-class powerlifting/strength coach, in 3 modules. Module 1, Principles: the fundamental movement principles of squat, bench press and deadlift, as well as stability and programming principles. Module 2, Coaching: knowing stuff is great, applying it to coaching is a whole different skill. We go in-depth into cueing and problem-solving squat, bench press and deadlift, spending a number of weeks on each to cover every breakdown that exists in each lift. We then look at coaching stability, program design and how to build strength programming for any goal, the soft skills of coaching, injuries, and finally business and marketing. Module 3, Powerlifting: a deeper look through the specific lens of powerlifting, covering the role of equipment, programming and technical considerations for powerlifters, performance and recovery, weight cuts, powerlifting strategies and more.
- Intakes are generally limited to 15 people to allow for more cross-talk and questions. Having less people might increase the ability to interact, but also reduces the variety of problems seen and questions asked. Either way, you’ll get the same great product.
- All information has bias to some degree, but we make a point to outline the principles and talk about how principles can be applied. We try to do this from every angle to ensure all bases are covered. We recognise that there are multiple roads that lead to the same destination!
- If you’re on this page, it means your information call and intake will be run by Thomas Lilley.
- Yes. The course is structured so you can apply the information as you go. You’ll get a lot more out of the course if you have clientele, but it isn’t altogether essential. We’ve had several people run the course and build successful coaching businesses out of it, even though they had no clients at the time.
- This is the only coaching course on the market that TRULY teaches you how to coach. It isn’t about how WE coach. It’s about taking scientific principles of movement and strength development and showing how they can be applied practically. It’s where science and application meet, and has been tried and tested with incredible results.
- Absolutely. You won’t miss a beat as everything is recorded. You are also welcome to still submit videos for review and ask questions that will be covered in the calls, even if you aren’t present. Of course, your learning will be accelerated if you can attend live, but it isn’t essential.
Be mentored by the coach of the strongest lifters in the world. Learn a proven system that has scaled our 11 gyms and is used by hundreds of coaches around the world.
ZeroW USA LLC | Trading as Zero Weakness USA
4408 Aloha Ln, North Charleston, SC 29405, USA · info@zerow.com.au
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